> For the complete documentation index, see [llms.txt](https://itrp19-notes.gitbook.io/notes/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://itrp19-notes.gitbook.io/notes/reference/seo/local-seo-and-keyword-research.md).

# Local SEO and Keyword Research

#### Keywords Research Tools

* Google Webmaster
* Bing Webmaster
* Google Analytics
* Google ADs keyword planner

```
https://adwords.google.com/home/tools/keyword-planner/
```

* Keyword sheeter

```
https://keywordsheeter.com/
```

* Ahrefs SEO Toolbar

```
https://ahrefs.com/seo-toolbar
```

* Keywords everywhere

```
https://keywordseverywhere.com/videos.html
```

* Semrush Keyword Magic Tool

```
https://www.semrush.com/analytics/keywordoverview
https://www.semrush.com/features/keyword-magic-tool/
```

* What People Are Asking In Search Engines

```
https://alsoasked.com
https://answerthepublic.com/ 
```

* Mangoo KWs Finder

```
https://kwfinder.com
```

* Ubersuggest

```
https://app.neilpatel.com/en/ubersuggest/keyword_ideas
```

* Keywordtool.io

```
https://keywordtool.io/
```

* LSI Keywords Suggester

```
https://lsigraph.com/
```

#### Analyze the competitiveness of a KW

Look at the top ranking websites and go over the following below. Use KWs research tools for this.

```
1- The number of backlinks/Backlink Quality/Referring domains.
2- Length of content/On-Page SEO for the page(s) ranking.
3- Age of the domain (not always 100% important, but can be).
4- Domain Authority (DA), Page Authority(PA), and Trust Flow (TF).
```

#### Local SEO Tools

* Google My Business
* Yandex Maps
* Bing Maps